{"id":1091,"date":"2026-03-16T03:06:55","date_gmt":"2026-03-16T03:06:55","guid":{"rendered":"https:\/\/zhiweichem.com\/?page_id=1091"},"modified":"2026-03-16T03:52:06","modified_gmt":"2026-03-16T03:52:06","slug":"hec-for-architectural-latex-paint","status":"publish","type":"page","link":"https:\/\/zhiweichem.com\/en_gb\/hec\/hec-for-architectural-latex-paint\/","title":{"rendered":"HEC for Architectural Latex Paint"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"1091\" class=\"elementor elementor-1091\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5676180a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5676180a\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1a7aac36\" data-id=\"1a7aac36\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4f72c86 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"4f72c86\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">HEC for architectural latex paint<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-505b655d elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"505b655d\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Hydroxyethyl Cellulose (HEC) is a non-ionic thickener used in waterborne architectural paints.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-adec99d elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"adec99d\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>It builds viscosity, improves handling during application, supports stable storage. Share your paint type and target KU or ICI. We will suggest a simple test plan.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-653e521 elementor-widget elementor-widget-button\" data-id=\"653e521\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/wa.me\/8618366163707?text=Hello%2C+I+am+interested+in+Daily+Chemical+Grade+HEC+for+Shampoo+and+Body+Wash.\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Contact Sales<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5960d99 elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5960d99\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-89c7d39\" data-id=\"89c7d39\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5d34786 elementor-widget elementor-widget-image\" data-id=\"5d34786\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" data-src=\"https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/HEC\u5efa\u7b51\u4e73\u80f6\u6f06-853-570.webp\" data-srcset=\"https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/HEC\u5efa\u7b51\u4e73\u80f6\u6f06-853-570.webp 853w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/HEC\u5efa\u7b51\u4e73\u80f6\u6f06-853-570-300x200.webp 300w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/HEC\u5efa\u7b51\u4e73\u80f6\u6f06-853-570-768x513.webp 768w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/HEC\u5efa\u7b51\u4e73\u80f6\u6f06-853-570-18x12.webp 18w\" width=\"800\" height=\"535\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" class=\"attachment-large size-large wp-image-1094 lazyload\" alt=\"Paint roller applying coating on a textured wall for HEC architectural latex paint\"  sizes=\"(max-width: 800px) 100vw, 800px\" \/><noscript><img decoding=\"async\" width=\"800\" height=\"535\" src=\"https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/HEC\u5efa\u7b51\u4e73\u80f6\u6f06-853-570.webp\" class=\"attachment-large size-large wp-image-1094\" alt=\"Paint roller applying coating on a textured wall for HEC architectural latex paint\" srcset=\"https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/HEC\u5efa\u7b51\u4e73\u80f6\u6f06-853-570.webp 853w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/HEC\u5efa\u7b51\u4e73\u80f6\u6f06-853-570-300x200.webp 300w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/HEC\u5efa\u7b51\u4e73\u80f6\u6f06-853-570-768x513.webp 768w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/HEC\u5efa\u7b51\u4e73\u80f6\u6f06-853-570-18x12.webp 18w\" sizes=\"(max-width: 800px) 100vw, 800px\"><\/noscript>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-57bc030\" data-id=\"57bc030\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-59e3b03 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"59e3b03\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What HEC Brings to Architectural Latex Paint<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d0e8a19 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"d0e8a19\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>&#8211; Viscosity build for better in-can feel<br \/>&#8211; Flow control for smooth brush or roller application<br \/>&#8211; Sag resistance on vertical surfaces<br \/>&#8211; Spatter control support in many systems<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-bd5ff45 elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"bd5ff45\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-4b3c0425\" data-id=\"4b3c0425\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7921c8e5 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"7921c8e5\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Product Overview<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1999e590 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"1999e590\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>HEC is commonly used in architectural latex paint to adjust viscosity and shape flow behavior. It can improve paint feel during mixing, filling, rolling, brushing. It also helps keep pigments suspended for stable storage. Results depend on binder type, PVC, dispersant package, temperature, plus shear history. Some processes prefer faster dispersion to reduce fisheyes during incorporation. A short lab test usually confirms the best approach. Send your system type, target viscosity, application method. We will recommend evaluation options.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-261045d8\" data-id=\"261045d8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e8699dc elementor-widget elementor-widget-image\" data-id=\"e8699dc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" data-src=\"https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/02\/HEC1-1024x683.jpg\" data-srcset=\"https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/02\/HEC1-1024x683.jpg 1024w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/02\/HEC1-300x200.jpg 300w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/02\/HEC1-768x512.jpg 768w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/02\/HEC1-1536x1024.jpg 1536w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/02\/HEC1.jpg 1752w\" width=\"800\" height=\"534\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" class=\"attachment-large size-large wp-image-585 lazyload\" alt=\"HEC powder sample with product packaging and lab glassware.\"  sizes=\"(max-width: 800px) 100vw, 800px\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/02\/HEC1-1024x683.jpg\" class=\"attachment-large size-large wp-image-585\" alt=\"HEC powder sample with product packaging and lab glassware.\" srcset=\"https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/02\/HEC1-1024x683.jpg 1024w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/02\/HEC1-300x200.jpg 300w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/02\/HEC1-768x512.jpg 768w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/02\/HEC1-1536x1024.jpg 1536w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/02\/HEC1.jpg 1752w\" sizes=\"(max-width: 800px) 100vw, 800px\"><\/noscript>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-557d423b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"557d423b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-51d587bb\" data-id=\"51d587bb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-754507ef elementor-widget elementor-widget-elementskit-heading\" data-id=\"754507ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-heading.default\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" ><div class=\"ekit-heading elementskit-section-title-wraper text_center   ekit_heading_tablet-   ekit_heading_mobile-\"><h2 class=\"ekit-heading--title elementskit-section-title \">Where HEC Fits<\/h2><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-4417b358 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4417b358\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-5abd7576\" data-id=\"5abd7576\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7136e03e elementor-widget elementor-widget-image\" data-id=\"7136e03e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" data-src=\"https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/Application-Performance.webp\" data-srcset=\"https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/Application-Performance.webp 1536w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/Application-Performance-300x200.webp 300w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/Application-Performance-1024x683.webp 1024w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/Application-Performance-768x512.webp 768w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/Application-Performance-18x12.webp 18w\" width=\"1536\" height=\"1024\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" class=\"attachment-full size-full wp-image-1110 lazyload\" alt=\"Diagram showing HEC application performance in architectural latex paint\"  sizes=\"(max-width: 1536px) 100vw, 1536px\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1536\" height=\"1024\" src=\"https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/Application-Performance.webp\" class=\"attachment-full size-full wp-image-1110\" alt=\"Diagram showing HEC application performance in architectural latex paint\" srcset=\"https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/Application-Performance.webp 1536w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/Application-Performance-300x200.webp 300w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/Application-Performance-1024x683.webp 1024w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/Application-Performance-768x512.webp 768w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/Application-Performance-18x12.webp 18w\" sizes=\"(max-width: 1536px) 100vw, 1536px\"><\/noscript>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7ac0be2 elementor-widget elementor-widget-image-box\" data-id=\"7ac0be2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">Thickening Efficiency<\/h3><p class=\"elementor-image-box-description\">Builds target viscosity with a smooth, shear-thinning profile.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-c8867bc\" data-id=\"c8867bc\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-de744c6 elementor-widget elementor-widget-image\" data-id=\"de744c6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" data-src=\"https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/Color-and-Stability.webp\" data-srcset=\"https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/Color-and-Stability.webp 1536w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/Color-and-Stability-300x200.webp 300w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/Color-and-Stability-1024x683.webp 1024w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/Color-and-Stability-768x512.webp 768w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/Color-and-Stability-18x12.webp 18w\" width=\"1536\" height=\"1024\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" class=\"attachment-full size-full wp-image-1107 lazyload\" alt=\"Diagram showing HEC color and stability support in architectural latex paint\"  sizes=\"(max-width: 1536px) 100vw, 1536px\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1536\" height=\"1024\" src=\"https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/Color-and-Stability.webp\" class=\"attachment-full size-full wp-image-1107\" alt=\"Diagram showing HEC color and stability support in architectural latex paint\" srcset=\"https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/Color-and-Stability.webp 1536w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/Color-and-Stability-300x200.webp 300w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/Color-and-Stability-1024x683.webp 1024w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/Color-and-Stability-768x512.webp 768w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/Color-and-Stability-18x12.webp 18w\" sizes=\"(max-width: 1536px) 100vw, 1536px\"><\/noscript>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-52700c7 elementor-widget elementor-widget-image-box\" data-id=\"52700c7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">Color and Stability<\/h3><p class=\"elementor-image-box-description\">Supports pigment suspension, stable appearance during storage.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-477218c\" data-id=\"477218c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fb33c1a elementor-widget elementor-widget-image\" data-id=\"fb33c1a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" data-src=\"https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/Application-Performance.webp\" data-srcset=\"https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/Application-Performance.webp 1536w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/Application-Performance-300x200.webp 300w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/Application-Performance-1024x683.webp 1024w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/Application-Performance-768x512.webp 768w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/Application-Performance-18x12.webp 18w\" width=\"1536\" height=\"1024\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" class=\"attachment-full size-full wp-image-1110 lazyload\" alt=\"Diagram showing HEC application performance in architectural latex paint\"  sizes=\"(max-width: 1536px) 100vw, 1536px\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1536\" height=\"1024\" src=\"https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/Application-Performance.webp\" class=\"attachment-full size-full wp-image-1110\" alt=\"Diagram showing HEC application performance in architectural latex paint\" srcset=\"https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/Application-Performance.webp 1536w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/Application-Performance-300x200.webp 300w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/Application-Performance-1024x683.webp 1024w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/Application-Performance-768x512.webp 768w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/03\/Application-Performance-18x12.webp 18w\" sizes=\"(max-width: 1536px) 100vw, 1536px\"><\/noscript>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cddcefd elementor-widget elementor-widget-image-box\" data-id=\"cddcefd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">Application Performance<\/h3><p class=\"elementor-image-box-description\">Improves brushability, roller feel, leveling. Helps reduce defects linked to poor flow.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a0b6be7 elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a0b6be7\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-89ca33a\" data-id=\"89ca33a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-86a3336 elementor-widget elementor-widget-image\" data-id=\"86a3336\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" data-src=\"https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/02\/DSC013501-1024x683.jpg\" data-srcset=\"https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/02\/DSC013501-1024x683.jpg 1024w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/02\/DSC013501-300x200.jpg 300w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/02\/DSC013501-768x512.jpg 768w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/02\/DSC013501-1536x1024.jpg 1536w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/02\/DSC013501.jpg 1752w\" width=\"800\" height=\"534\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" class=\"attachment-large size-large wp-image-580 lazyload\" alt=\"Modern cellulose ether production base with stable manufacturing capacity\"  sizes=\"(max-width: 800px) 100vw, 800px\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/02\/DSC013501-1024x683.jpg\" class=\"attachment-large size-large wp-image-580\" alt=\"Modern cellulose ether production base with stable manufacturing capacity\" srcset=\"https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/02\/DSC013501-1024x683.jpg 1024w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/02\/DSC013501-300x200.jpg 300w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/02\/DSC013501-768x512.jpg 768w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/02\/DSC013501-1536x1024.jpg 1536w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/02\/DSC013501.jpg 1752w\" sizes=\"(max-width: 800px) 100vw, 800px\"><\/noscript>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-287c5c9\" data-id=\"287c5c9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e476c4a elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"e476c4a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Mixing Tips<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5ca1073 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"5ca1073\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>1) Add powder slowly into moving water. Avoid dumping.<\/p><p>2) Maintain steady agitation during addition.<\/p><p>3) Allow hydration time before final viscosity adjustment.<\/p><p>4) Add sensitive ingredients later when possible.<\/p><p>5) Check viscosity after rest. Confirm repeatability.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-dbb6734 elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"dbb6734\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-e410f44\" data-id=\"e410f44\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9727d02 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"9727d02\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Send These Details<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-687b377 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"687b377\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<ul><li>Paint type: interior \/ exterior, flat \/ eggshell \/ semi-gloss<\/li><li>Binder system and PVC range (if available)<\/li><li>Target viscosity: KU and ICI, plus temperature<\/li><li>Application method: brush, roller, spray<\/li><li>Spatter sensitivity target<\/li><li>Sag resistance target<\/li><li>Existing thickener package (if any)<\/li><li>Mixing equipment and process order<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a4089f1 elementor-widget__width-initial elementor-widget elementor-widget-button\" data-id=\"a4089f1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjY3MyIsInRvZ2dsZSI6ZmFsc2V9\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Downloads<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-204d8a5 elementor-widget__width-initial elementor-widget elementor-widget-button\" data-id=\"204d8a5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjY3MyIsInRvZ2dsZSI6ZmFsc2V9\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Get a Quote<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-46386ef\" data-id=\"46386ef\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e1a43a0 elementor-widget elementor-widget-image\" data-id=\"e1a43a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" data-src=\"https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/02\/HEC1-1024x683.jpg\" data-srcset=\"https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/02\/HEC1-1024x683.jpg 1024w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/02\/HEC1-300x200.jpg 300w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/02\/HEC1-768x512.jpg 768w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/02\/HEC1-1536x1024.jpg 1536w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/02\/HEC1.jpg 1752w\" width=\"800\" height=\"534\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" class=\"attachment-large size-large wp-image-585 lazyload\" alt=\"HEC powder sample with product packaging and lab glassware.\"  sizes=\"(max-width: 800px) 100vw, 800px\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/02\/HEC1-1024x683.jpg\" class=\"attachment-large size-large wp-image-585\" alt=\"HEC powder sample with product packaging and lab glassware.\" srcset=\"https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/02\/HEC1-1024x683.jpg 1024w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/02\/HEC1-300x200.jpg 300w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/02\/HEC1-768x512.jpg 768w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/02\/HEC1-1536x1024.jpg 1536w, https:\/\/zhiweichem.com\/wp-content\/uploads\/2026\/02\/HEC1.jpg 1752w\" sizes=\"(max-width: 800px) 100vw, 800px\"><\/noscript>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7c87e28f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7c87e28f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-46412461\" data-id=\"46412461\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6003abfc elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"6003abfc\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Frequently Asked Questions<\/h2>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-4d413a1b\" data-id=\"4d413a1b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-73895d4b elementor-invisible elementor-widget elementor-widget-elementskit-accordion\" data-id=\"73895d4b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"elementskit-accordion.default\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" >\n        <div class=\"elementskit-accordion accoedion-primary\" id=\"accordion-6a84b896dc909\">\n\n            \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-0-73895d4b\" role=\"heading\" aria-level=\"3\">\n                        <a href=\"#collapse-32290886a84b896dc909\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" role=\"button\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-32290886a84b896dc909\" aria-expanded=\"true\" aria-controls=\"Collapse-32290886a84b896dc909\">\n                            \n                            <span class=\"ekit-accordion-title\">Is HEC suitable for waterborne architectural paints?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-plus\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-minus\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-32290886a84b896dc909\" class=\" show collapse\" role=\"region\" aria-labelledby=\"primaryHeading-0-73895d4b\" data-parent=\"#accordion-6a84b896dc909\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p>Yes. HEC is widely used as a paint thickener. Share your system for better matching.<\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card \">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-1-73895d4b\" role=\"heading\" aria-level=\"3\">\n                        <a href=\"#collapse-328be546a84b896dc909\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" role=\"button\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-328be546a84b896dc909\" aria-expanded=\"false\" aria-controls=\"Collapse-328be546a84b896dc909\">\n                            \n                            <span class=\"ekit-accordion-title\">Will HEC improve flow and leveling?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-plus\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-minus\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-328be546a84b896dc909\" class=\" collapse\" role=\"region\" aria-labelledby=\"primaryHeading-1-73895d4b\" data-parent=\"#accordion-6a84b896dc909\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p>It can help control flow behavior and application feel. Confirm with a drawdown test.<\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card \">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-2-73895d4b\" role=\"heading\" aria-level=\"3\">\n                        <a href=\"#collapse-a34c3b46a84b896dc909\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" role=\"button\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-a34c3b46a84b896dc909\" aria-expanded=\"false\" aria-controls=\"Collapse-a34c3b46a84b896dc909\">\n                            \n                            <span class=\"ekit-accordion-title\">Can HEC help sag resistance?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-plus\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-minus\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-a34c3b46a84b896dc909\" class=\" collapse\" role=\"region\" aria-labelledby=\"primaryHeading-2-73895d4b\" data-parent=\"#accordion-6a84b896dc909\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p>Many paints use HEC to support low-shear viscosity. This can improve sag control.<\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card \">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-3-73895d4b\" role=\"heading\" aria-level=\"3\">\n                        <a href=\"#collapse-bf0e4026a84b896dc909\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" role=\"button\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-bf0e4026a84b896dc909\" aria-expanded=\"false\" aria-controls=\"Collapse-bf0e4026a84b896dc909\">\n                            \n                            <span class=\"ekit-accordion-title\">How do I reduce fisheyes during incorporation?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-plus\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-minus\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-bf0e4026a84b896dc909\" class=\" collapse\" role=\"region\" aria-labelledby=\"primaryHeading-3-73895d4b\" data-parent=\"#accordion-6a84b896dc909\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p>Use controlled addition, steady agitation, enough hydration time before adjustments.<\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card \">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-4-73895d4b\" role=\"heading\" aria-level=\"3\">\n                        <a href=\"#collapse-964b7316a84b896dc909\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" role=\"button\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-964b7316a84b896dc909\" aria-expanded=\"false\" aria-controls=\"Collapse-964b7316a84b896dc909\">\n                            \n                            <span class=\"ekit-accordion-title\">Can HEC help spatter control?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-plus\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-minus\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-964b7316a84b896dc909\" class=\" collapse\" role=\"region\" aria-labelledby=\"primaryHeading-4-73895d4b\" data-parent=\"#accordion-6a84b896dc909\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p>Some systems benefit from cellulosic thickener choices. Share your spatter issue for a clearer plan.<\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card \">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-5-73895d4b\" role=\"heading\" aria-level=\"3\">\n                        <a href=\"#collapse-1dd082d6a84b896dc909\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" role=\"button\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-1dd082d6a84b896dc909\" aria-expanded=\"false\" aria-controls=\"Collapse-1dd082d6a84b896dc909\">\n                            \n                            <span class=\"ekit-accordion-title\">What documents are available?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-plus\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-minus\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-1dd082d6a84b896dc909\" class=\" collapse\" role=\"region\" aria-labelledby=\"primaryHeading-5-73895d4b\" data-parent=\"#accordion-6a84b896dc909\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p>TDS and SDS. COA is available by batch on request.<\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                                        <\/div>\n    <\/div>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-1d893983 e-flex e-con-boxed e-con e-parent\" data-id=\"1d893983\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-43cc47a7 e-con-full e-flex e-con e-child\" data-id=\"43cc47a7\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1e5e8ecc elementor-widget elementor-widget-heading\" data-id=\"1e5e8ecc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Ready to Test HEC in Shampoo or Body Wash?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7dc32967 elementor-widget elementor-widget-heading\" data-id=\"7dc32967\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Send your base system and targets. Get a clear sample plan.<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4d3a1e83 e-con-full e-flex e-con e-child\" data-id=\"4d3a1e83\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-25686fec elementor-button-align-start elementor-tablet-button-align-center elementor-widget elementor-widget-form\" data-id=\"25686fec\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;step_next_label&quot;:&quot;Next&quot;,&quot;step_previous_label&quot;:&quot;Previous&quot;,&quot;button_width&quot;:&quot;100&quot;,&quot;step_type&quot;:&quot;number_text&quot;,&quot;step_icon_shape&quot;:&quot;circle&quot;}\" data-widget_type=\"form.default\">\n\t\t\t\t\t\t\t<form class=\"elementor-form\" method=\"post\" name=\"Contact Form\" aria-label=\"Contact Form\">\n\t\t\t<input type=\"hidden\" name=\"post_id\" value=\"1091\"\/>\n\t\t\t<input type=\"hidden\" name=\"form_id\" value=\"25686fec\"\/>\n\t\t\t<input type=\"hidden\" name=\"referer_title\" value=\"HEC for Architectural Latex Paint | Hydroxyethyl Cellulose\" \/>\n\n\t\t\t\t\t\t\t<input type=\"hidden\" name=\"queried_id\" value=\"1091\"\/>\n\t\t\t\n\t\t\t<div class=\"elementor-form-fields-wrapper elementor-labels-\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-name elementor-col-50 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-name\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tYour Name\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[name]\" id=\"form-field-name\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Your Name*\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-field_b743cd7 elementor-col-50\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[field_b743cd7]\" id=\"form-field-field_b743cd7\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Country\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-tel elementor-field-group elementor-column elementor-field-group-field_6c180a9 elementor-col-50 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-field_6c180a9\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tPhone Number\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t<input size=\"1\" type=\"tel\" name=\"form_fields[field_6c180a9]\" id=\"form-field-field_6c180a9\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Phone Number*\" required=\"required\" pattern=\"[0-9()#&amp;+*-=.]+\" title=\"\u0915\u0947\u0935\u0932 \u0905\u0902\u0915 \u0914\u0930 \u092b\u094b\u0928 \u0935\u0930\u094d\u0923 (#, -, *, \u0906\u0926\u093f) \u0938\u094d\u0935\u0940\u0915\u093e\u0930 \u0915\u093f\u090f \u091c\u093e\u0924\u0947 \u0939\u0948\u0902\u0964.\">\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-email elementor-field-group elementor-column elementor-field-group-email elementor-col-50 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-email\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tEmail\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"email\" name=\"form_fields[email]\" id=\"form-field-email\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Email*\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-textarea elementor-field-group elementor-column elementor-field-group-message elementor-col-100\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-message\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tMessage\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t<textarea class=\"elementor-field-textual elementor-field  elementor-size-sm\" name=\"form_fields[message]\" id=\"form-field-message\" rows=\"4\" placeholder=\"Message\"><\/textarea>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-group elementor-column elementor-field-type-submit elementor-col-100 e-form__buttons\">\n\t\t\t\t\t<button class=\"elementor-button elementor-size-sm\" type=\"submit\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Submit<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/button>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/form>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>HEC for architectural latex paint Hydroxyethyl Cellulose (HEC) is a non-ionic thickener used in waterborne architectural paints. It builds viscosity, improves handling during application, supports stable storage. Share your paint type and target KU or ICI. We will suggest a simple test plan. Contact Sales What HEC Brings to Architectural Latex Paint &#8211; Viscosity build [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":342,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-1091","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/zhiweichem.com\/en_gb\/wp-json\/wp\/v2\/pages\/1091","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/zhiweichem.com\/en_gb\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/zhiweichem.com\/en_gb\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/zhiweichem.com\/en_gb\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/zhiweichem.com\/en_gb\/wp-json\/wp\/v2\/comments?post=1091"}],"version-history":[{"count":0,"href":"https:\/\/zhiweichem.com\/en_gb\/wp-json\/wp\/v2\/pages\/1091\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/zhiweichem.com\/en_gb\/wp-json\/wp\/v2\/pages\/342"}],"wp:attachment":[{"href":"https:\/\/zhiweichem.com\/en_gb\/wp-json\/wp\/v2\/media?parent=1091"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}